The new Siberian style
In the late 1948, the famous ice hockey enthusiast and advocate Ivan Ivanovich Tsiba returns to Novosibirsk from Moscow, where he attended a special seminar on technique and tactics of Canadian ice hockey; he brings the first “Canadian” hockey stick and puck with him… Fast-forward to 2014, and Unity designs and produces the new graphic style and the new website for the Sibir ice hockey club of today.